July 29, 2017 Rome Italy Europe

Magnum Ice Cream: A Pleasure Destination in Rome

The Magnum Pleasure Store is part of the brand’s ‘Release the Beast: Dare to Go Double’ campaign. The store is free to enter, with Magnums starting from £5.50 – basically the idea is that you can have your magnum double-dipped at a special in-store ‘dipping bar’, before adding sauce and toppings. So that’s two layers of chocolate, plus a layer of sauce, plus toppings – which sounds like an average Saturday night to us tbh but if Magnum think it’s beastly…

magnum-pleasure-rome-italy72017-07-29-09-44-02

The store’s been designed by Moschino creative director Jeremy Scott and is adorned with Magnum x Moschino bags; choose your chocolate dip, add some sexy toppings and enjoy!

 

Categories: News Ice Cream & Gelato




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