July 09, 2014

Pepsi's Traditional Bottles Gets a Twist

O-I New Product Development and Innovation re-imagines PepsiCo's classic soft drink by adding a twist to the traditional bottle. The new design adds a modern edge to the old time favorite soda drink...  1 This unique asymmetrical 'Twist' bottle with nostalgia makes it an appealing factor for older consumers, while younger shoppers see the glass bottles as having a cool factor.
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BAKEYS: Edible Spoons, Forks, Sporks and Chopsticks