July 17, 2016

A Cereal State Of Mind - Kellogg's® Opens First-Ever Permanent Cafe In NYC

Who doesn't enjoy a bowl of cereal... Imagine taking the experience to another level. Kellogg's is raising the bar for cereal with the opening of a new cafe reminding families how fun and delicious cereal is, especially when elevated with creative ingredients.


The cereals cafe, called Kellogg's NYC, launched earlier this year in the heart of Times Square. It is the brand's first-ever permanent restaurant. The menu features 10 items, priced between $6 and $8, made from cereals like Raisin Bran, Special K and Froot Loops. Chef Christina Tosi, founder and owner of Momofuku Milk Bar in NYC, helped develop the recipes.

Apparently you can order "Life in Color" and get a bowl of Froot Loops with lime zest, marshmallows and passion fruit jam; or "Honey Buzz" and you'll get a bowl of Honey Smacks with honey, toasted pecans and banana chips. Prefer ice cream? You can swap that for the milk.

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