June 27, 2025

From Childhood Bribes to Culinary Mastery – Bringing Authentic Lebanese Sandwiches to Zaroob

Dubai, UAE – June 2025Zaroob is excited to welcome Mazen from June 19th to the 30th, a Lebanese chef whose culinary journey began in his childhood and has since evolved into a celebrated career in Lebanese cuisine. Mazen, the visionary behind the well-known restaurants Veronica, Khandwich, KhanJbeil, Billy Boyz, and Burger Bros, is bringing his outstanding, authentic Lebanese sandwiches to Zaroob in Dubai.

A Culinary Journey Born from Childhood

Mazen’s passion for cooking began in his childhood, when his mother would bribe him with money to help her in the kitchen. This simple exchange sparked Mazen’s love for food, and from there, he decided to pursue a career as a chef. His early exposure to cooking led him to study culinary arts, and he worked in various restaurants to hone his skills. Over time, Mazen opened his own restaurant, Veronica, in Jbeil, Lebanon, named after his mother. This was the beginning of a career that would lead him to redefine Lebanese fast food with a modern touch.

The Evolution of Mazen’s Culinary Ventures

After closing Veronica, Mazen went on to create Khandwich and KhanJbeil. KhanJbeil, located under the iconic Arches, serves authentic Lebanese street food, including fast-food sandwiches that have become favorites among locals. The restaurant quickly gained recognition for offering unique and innovative takes on classic Lebanese sandwiches, making it a staple for those seeking authentic flavors with a modern twist.

Mazen's entrepreneurial spirit continued with the opening of Billy Boyz and Burger Bros, both of which gained popularity for their modern take on Lebanese fast food. It was at Burger Bros that Anthony Rahayel from NoGarlicNoOnions visited Mazen, and the two decided to join forces. This partnership led to Mazen becoming a key part of Souk Al Akel in Lebanon, where his innovative concepts continued to grow.

Most recently, Mazen reopened Veronica in Jbeil, but this time with a modern evolution, bringing a fresh perspective on Lebanese cuisine while still honoring the traditional flavors.

Authentic Lebanese Sandwiches at Zaroob

Mazen is now bringing his passion for authentic Lebanese sandwiches to Zaroob, offering a menu that ranges from simple yet flavorful batata sandwiches (fries) to the famous submarine sandwich. His goal is to share the true taste of Lebanon with Dubai, offering a fast-casual dining experience that stays true to the roots of Lebanese street food while evolving it for a new generation of food lovers.

About Zaroob
Zaroob, located on Sheikh Zayed Road in Dubai, is a Levantine street food restaurant offering an authentic dining experience with traditional Levantine food and contemporary flavors. Known for its dynamic vibe and live cooking stations, Zaroob brings the best of Levantine food culture to Dubai, combining authenticity with modern flair.

About NoGarlicNoOnions
NoGarlicNoOnions is a renowned food blog founded by Anthony Rahayel. The platform focuses on uncovering the hidden gems of Lebanese cuisine, showcasing the stories of passionate chefs and food creators. It is a trusted source for authentic Levantine food and culinary travel experiences.

For Social Media Inquiries, Contact:
Zaroob Instagram: @zaroob
NoGarlicNoOnions Instagram: @nogarlicnoonions
Khandwich Instagram: @khandwich.leb
KhanJbeil Instagram: @khanjbeil
Billy Boyz Instagram: @billyboyz.leb
Burger Bros Lebanon Instagram: @burgerbroslebanon
Veronica Instagram: @byblosveronica



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