Are they not 'lovin' it' anymore? The world's biggest fast food chain, McDonald's has unveiled a new slogan in an attempt to help it sales from sinking. The new slogan, 'Lovin Beats Hatin' will be launched next year, and is a campaign aimed to spread happiness in the face of Internet hate. Hopefully happiness across the world with all that's taking place worldwide.
The ad push will not replace McDonald’s longtime catchphrase “I’m Lovin’ It,” but seeks to give it broader marketing push around the world.